How to Create a Killer Automated Email Sequence

Now that we’ve gone through the basics and benefits of email automation and have explained different types of email sequences, in this blog, we’ll share how to create a killer automated email sequence. If you’re just tuning in now (and want to save time and generate revenue), you’ve come to the right place. You can…

5 Types of Email Sequences

Imagine if you could encourage a sale, increase engagement with customers and generate revenue without lifting a finger. The truth is, you can. Email sequences can be set up to automatically send emails when triggered by user behaviour or at a pre-determined time through email automation. Find out what types of email sequences could work…

Sims’ Guide to Social Media

After writing extensively about social media in our blog and explaining how it can be used to your advantage, we’ve put together a helpful infographic with our top tips all in one place. Start with the basics and get to know the purpose and benefits of major social media platforms. Learn how to define your…

Hashtag Best Practices for Major Social Media Platforms

We’ve touched on basic hashtag etiquette, and now we’re ready to break down how to use hashtags effectively on different social media platforms. When combined with the ideal caption length, post frequency, and the right platform for your audience, using hashtags correctly will be the finishing touch to a well-rounded, targeted social media strategy.  Back…

Why Email Frequency is Important

If you have an email marketing strategy and an email newsletter with a growing subscriber list, you’re well on your way to marketing success. Email is a great way to deliver your content and increase your sale opportunities. However, it’s a delicate balance between under and over-sending emails. You’ll notice that email subscribers ebb and…

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How to Reach Customers Online

With most consumers active online, it’s crucial to have a solid online brand presence to reach them effectively. There are many ways to increase your online reach, get consumer attention and ultimately convert them into customers and fans. Here are our top five ways to reach customers online. Update Your Website  A company website will…