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Digital Marketing Trends to Watch in 2023

The world of digital marketing is constantly evolving, changing the way we do business. In 2023, this is no different. Consider incorporating the latest digital marketing trends into your strategy to stay ahead of the game. Here are four digital marketing trends to watch in 2023: 1. Mobile-First Video Content Video content gained significant traction…

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How to Get More Online Reviews

Online reviews can help your business look more credible and reliable. They have also been known to boost your sales by triggering a psychological phenomenon called ‘social proof’. In fact, nine out of ten consumers say online reviews influence their buying decisions. Keep reading to find out how you can get more online reviews: 1.…

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Top 10 Blogs to Wrap Up 2022

As 2022 draws to a close, we’re wrapping up the year with our top ten blog posts, as voted by you – our readers. Join us as we count down to 2023 and the most-read blog of 2022 to help get you inspired to market your business online in the New Year:  10. Paid Vs. Organic…

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How to Create a Landing Page that Converts

While anyone can create a landing page, a successful landing page that increases sales requires strategic planning, thoughtful design and clever copy. Although there are many options when it comes to creating a landing page, it’s more likely to convert visitors into leads if it includes the following elements:  1. Strong, Short Header The header…

How to Create a Killer Automated Email Sequence

Now that we’ve gone through the basics and benefits of email automation and have explained different types of email sequences, in this blog, we’ll share how to create a killer automated email sequence. If you’re just tuning in now (and want to save time and generate revenue), you’ve come to the right place. You can…

5 Types of Email Sequences

Imagine if you could encourage a sale, increase engagement with customers and generate revenue without lifting a finger. The truth is, you can. Email sequences can be set up to automatically send emails when triggered by user behaviour or at a pre-determined time through email automation. Find out what types of email sequences could work…