How do your followers react to the length of social media posts? If it’s a long caption, will they read it or keep scrolling? By optimizing the length of your organic social media captions, you’ll be more likely to engage with your audience and get noticed online, ultimately converting viewers into customers. Does the ideal…
Knowing how to use hashtags on your social media platforms can help boost engagement with your audience and build your brand online. Keep reading for a quick and easy guide to hashtag etiquette. #History The hashtag was first incorporated on Twitter in 2007, with the purpose of grouping together post topics. This brilliant idea has…
Anything that requires content that needs to be communicated benefits from – you guessed it – content marketing. Blog posts, social media posts, podcasts, videos and paid advertisements all come under the content marketing umbrella. But, what does this mean exactly? What is Content Marketing? The content you produce and share publicly is a visual…