How to Bridge the Gap Between Print & Digital While having a strong digital presence is essential, don’t forget that print is still a powerful marketing tool. Integrating print and digital into your marketing strategy can improve user experience and add extra touch points to encourage your customers to convert. Use these three tactics to…
Print media may have a reputation of being a little old-school these days, but we’re okay with that – we know better. Sims Advertising has a long history of almost 30 years in traditional print advertising and we can confirm that it’s an industry that is still thriving. Print still plays a huge role in…
Anything that requires content that needs to be communicated benefits from – you guessed it – content marketing. Blog posts, social media posts, podcasts, videos and paid advertisements all come under the content marketing umbrella. But, what does this mean exactly? What is Content Marketing? The content you produce and share publicly is a visual…
Hiring a marketing agency may feel like a daunting decision, but it may just be the best decision you ever make. Marketing agencies can save you valuable time and money, all the while strengthening your business and brand. Here are five more benefits of working with a marketing agency that will enable you to reap…
Sims Advertising receives many unique and interesting requests over the course of a year. Green For Life recently asked us to help develop a car wrap for a race car they had sponsored. This project was more than just simple design – it involved some strategy as well. We were challenged to think outside the…
This year at Sims we are embracing all things new. We have been settling into our newly renovated office, steps from our old office. This space offers the team a wonderful environment to express their creativity while providing enough room to collaborate with and serve our clients. Our new website is carefully designed to illustrate…