Traditional Marketing

Nearly three decades of experience

Before the evolution of technology and social media, clients relied on traditional marketing initiatives. For almost three decades, Sims has developed campaigns that utilize print, broadcast, direct mail, flyers, point of purchase, outdoor exhibition and conference materials. From strategy and design to execution, the Sims team has adopted a make it happen attitude for clients. If you are looking to use traditional marketing tactics to reach consumers – put the experience and knowledge of the Sims team to work for you.

Designers in our studio working on various projects
Design

  • Flyers
  • Catalogues
  • Brochures
  • Print Ads
  • Point of Purchase
  • Trade Show Booths
Branding

  • Logos
  • Brand Guidelines
  • Strategy
  • Marketing Plans
  • Corporate Identity
  • Annual Reports
Media Services

  • Print Buying & Estimating
  • Digital Media Buying
  • Project Management
  • Coordination
  • Photography
  • Videography
Digital

  • Email Marketing
  • Website Design (UX/UI)
  • Responsive & Mobile
  • Content Creation
  • Social Media Strategy
  • Digital Ads
Various Timber Mart print layouts

Print Is Not Dying… It’s Evolving

Sims has developed print campaigns since 1991. Today’s print campaigns are reaching consumers in a variety of ways – including the digital world. With newspapers and magazines available in a variety of digital formats, print campaigns are finding new homes.

Sims has long been known for their expertise in print marketing. Their flyer programs have combined on brand messaging with innovative creative. The result? A cost-efficient marketing strategy that drives sales for their clients. While there are a number of consumers who still enjoy receiving their printed ads, many are moving to digital for their buying information. Today’s digital platforms are ideal for posting flyers and catalogues. Plus, social media enables clients to direct consumers to online flyers.

Print is alive and well – and now enhanced with digital.

Social Media 101: The Ideal Length of Social Media Posts

How do your followers react to the length of social media posts? If it’s a long caption, will they read it or keep scrolling? By optimizing the length of your organic social media captions, you’ll be more likely to engage with your audience and get noticed online, ultimately converting viewers into customers. Does the ideal…

Client Spotlight: Carrier Enterprise Canada

For more than a decade, Sims Advertising has been a proud marketing partner of Carrier Enterprise Canada, who are well-known for their innovative HVAC home comfort solutions. We’re trusted to help promote both the Carrier and Bryant brands by creating and executing traditional, print and digital marketing and advertising initiatives through nationwide campaigns.  Last year,…

Blogging to Improve your SEO & Search Ranking

Improving your SEO can help you stand out from the crowd, allow you to rank higher on search engines, increase traffic to your site and put you at the forefront of the consumer’s mind. When done correctly, incorporating a blog on your website is a great way to increase your chances of ranking higher and…

Stop the presses! Let’s talk about your strategy.

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