Gentek Canada Blog Site & Digital Program

Gentek Canada is leading the way with windows and siding. With over 50 years of manufacturing experience, they are experts when it comes to home exteriors. Sims Advertising has worked with Gentek Canada since 2015, supporting them on various projects from emails to powerpoint presentations, POP (signage), booth assets for trade shows, printed pieces and…

How to Use Hashtags on Social Media

Knowing how to use hashtags on your social media platforms can help boost engagement with your audience and build your brand online. Keep reading for a quick and easy guide to hashtag etiquette.  #History  The hashtag was first incorporated on Twitter in 2007, with the purpose of grouping together post topics. This brilliant idea has…

Timberkids World Junior Championships Hockey Pool

As Canadians, we love cheering on our team – especially when it comes to hockey. The same goes for our long-term client and sponsor of Hockey Canada, TIMBER MART, who decided to run an internal Hockey Pool during the 2021 World Junior Championships, benefiting their Timberkids charitable foundation initiatives.  With our assistance, TIMBER MART Dealers…

Content Marketing Explained

Anything that requires content that needs to be communicated benefits from – you guessed it – content marketing. Blog posts, social media posts, podcasts, videos and paid advertisements all come under the content marketing umbrella. But, what does this mean exactly?  What is Content Marketing?  The content you produce and share publicly is a visual…

terra to go website screenshot

TERRA To Go: Online Shop

Sims Advertising has had a longstanding relationship with TERRA Greenhouses, helping to design and execute their website and digital advertisements since early 2016. In March 2020, COVID-19 increased consumer demand for online shopping, curb-side delivery and pick-up. To fulfill this sudden need, we built an ecommerce solution called TERRA To Go that piggybacks on their…